Introduces students to the fundamentals of business & digital marketing. Students will learn the key principles of business, management, & strategy, as well as how to apply them in the context of digital marketing or any other business.

Helping students develop and implement a strong brand strategy for their business. Students will also learn the fundamentals of branding, including how to create a unique brand identity, develop a brand voice and personality, and build a strong brand reputation. They will also explore strategies for brand positioning, messaging, and differentiation, and learn how to communicate their brand effectively across different channels and touch points.

Teaches students how to build a branded sales funnel that effectively converts prospects into customers. Students will learn how to create a compelling brand identity, design landing pages that capture leads, craft persuasive email campaigns, & creative high-converting sales pages.

Focuses on the principles and best practices of email marketing. Students will learn how to create effective email campaigns that engage and convert subscribers. They will explore topics such as email design, list segmentation, automation, personalization, analytics, develop practical skills through hands-on projects and case studies.

Desinged to introduce students to a range of tools and technologies that can help businesses operate more efficiently and effectively. Students will explore a variety of business tools, including project managment software, customer relationship management systems, financial management software, and marketing automation platforms.

Teaches students how to develop and execute a comprehensive content strategy. Students will learn how to define their target audience, create compelling content that resonates with them, distribute that content across different channels and platforms. They will also explore strategies fro measuring the effectiveness of their content and using data to optimize their strategy.

Students will learn to create and optimize blog content that ranks well in search engines and drives traffic to their website. They will explore topics such as keyword research, on-page optimization, link building and content promotion.

Teaches students how to leverage different social media platforms to effectively market their business. Students will learn how to create engaging content for platforms such as Facebook, Instagram, Pinterest, TikTok, and YouTube. They will also explore strategies for building a following, increasing engagement and driving traffic to their website.

Faceless Marketing refers to promotional strategies and content where the brand or company does not rely on personal branding or individual influencers to connect with it's audience. Instead, it focuses on creating a brand identity that speaks directly to the consumer with a human face representing it.

A free supportive community where students can connect with each other, receive additional support & guidance. The community provides a space for students to ask questions, share their progress, & collaborate with others who are also taking the course. Coaches are available to provide feedback, answer questions, offer additional resources & guidance.